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Industry Research – Delving into industry news, identifying topical stories

Creative Ideation – Brainstorm facilitation, creative program development

Strategic PR – Integrated program development and implementation

Spokesperson Development – Identifying and securing appropriate spokespersons and training

Writing – Releases, letters, marketing collateral, speeches, presentations, web copy, etc.

Media Relations – Building media contacts, reaching out to media, securing coverage and evaluation

Event Planning and Implementation – Conferences, seminars, deskside briefings, consumer media events, industry gatherings, photo shoots and new product launches

Video Production – Production and direction of internal and media-targeted video

Media Training and Coaching – Customized training for specific media interviews, spokesperson coaching